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Despite all the hype and madness on the surface of the stock market, underneath you are dealing with real businesses with real products and services. This book shows how you can identify the best of these businesses and profitably invest in them using well-founded timeless value methods. With this book you will become a conscious investor and experience the stock market as a lot of fun, with the process of building wealth and financial security a pleasure instead of a stressful duty. But there is more to being a conscious investor. I also use the term to describe someone who invests in companies with products and services they believe in and perhaps even use. In this sense, another component to being a conscious investor is recognizing that measuring value also includes how the money is made, and not just the amount that is made. Investing in this way provides not just quantity, but also an additional layer of quality. It is like making a small nudge towards your own version of a better society and a more caring world.

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After publishing two books and over 60 papers in peer-reviewed journals in mathematics, physics and finance, Dr. Price set as a research objective to understand the best investment methods of Benjamin Graham, Warren Buffett, John Burr Williams, Peter Lynch and others. He personally programmed, tested and compared over 30 different stock valuation methods in his search for the best of the best. This led to the development of investment software called Conscious Investor® which his company has sold around the world for the past nine years. It also provided the background and research for The Conscious Investor.

“I am passionate about helping people make money to gain financial security so that they can live the lifestyle they choose,’ he said. “I am also passionate about helping them make money to support causes and foundations that they believe in.

This is why I left a career in academia including a tenured position in a leading university. This why I devoted my time to studying Warren Buffett and other great investors, developing the investment software Conscious investor, and writing The Conscious Investor.”

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